Two cupcake trucks coming soon to Boston

July 14, 2010 – 2:25 pm | by admin

From The Boston Globe : There will be no shortage of cupcakes on demand this summer when The Cupcakory and Kickass Cupcakes A-Go-Go Mobile hit the streets. “I’ll be baking fresh homemade cupcakes in the morning and loading up the truck,’’ says Diane DeMarco, whose itinerant Cupcakory sweetens the urban jungle in mid-July. Made with eggs, buttermilk, and fruit from New England farms, The Cupcakory’s cream and green Dodge Aeromate will be zipping through Boston, Brookline, Canton, Milton, and Dedham with a string of ginger and red velvet cupcakes in its wake. Kickass Cupcakes, of Somerville and Wellesley, plans to put the pedal to the metal by summer’s end. I think this is especially interesting because obviously cupcake trucks are launching where that’s their only business, and then places like Sprinkles, Kara’s Cupcakes and Kickass Cupcakes, among others, are branching out from their storefront cupcake bakeries to launch cupcake trucks (and of course some like CupcakeStop in New York are going in the other direction and adding to their trucks with plans for storefronts – CupcakeStop cupcakes are sold at Limelight Marketplace

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Cupcakes jobs at Sweet in Boston, plus New York company wants "Cupcake Rockstars"

July 9, 2010 – 5:44 pm | by admin

From Boston Business Journal , some good news about the economy and cupcakes: Courtney Forrester’s decision to open her third Sweet cupcake shop on Newbury Street earlier this month means that shoppers can now indulge in freshly baked dark chocolate, red velvet and Boston cream pie cupcakes. The news is also sweet for the job market. Forrester hired seven new employees — from managers to cake decorators ­­— for the store. “Opening a new location gives us a great opportunity to employ some local folks,” said Forrester, who also has stores in Harvard Square and on Massachusetts Avenue. I didn’t see any Boston job listings on Craigslist, but found this one in New York that amused me. Imagine “Cupcake Rockstar” on your business card! Needed: CUPCAKE ROCKSTARS!!! Date: 2010-07-06, 5:46PM EDT Reply to: job-k5kz7-1828932937@craigslist.org Awesome downtown cupcake bakery is seeking CUPCAKE ROCKSTARS for our Union Square location!!! Love cupcakes? Awesome at customer service??? Apply to join our amazing team!!! Counterperson responsibilities include: – great customer service – neatly boxing cupcakes – handling register transactions – maintaining a sparkling clean store A positive, up-beat attitude is a must! Please send us: – An up-to-date resume – A …

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1,000 free cupcakes tomorrow at Hoboken PATH Station by Carlo’s Bakery

June 17, 2010 – 1:29 pm | by admin

From Patch.com , for those who commute through Hoboken, New Jersey: June 18: TLC & Carlo’s Bakery is giving the weekend a sweet start with “commuter cupcakes.” A street team will be handing out more than 1,000 free Carlo’s Bakery treats at the PATH station.

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True Blood cupcakes at Miami’s Sweetness Bakeshop

June 11, 2010 – 1:57 pm | by admin

2f8943d55f0ed76f.jpg 84x150 True Blood cupcakes at Miamis Sweetness Bakeshop

This Sunday June 13th only, Miami’s Sweetness Bake Shop and Cafe is also selling True Blood cupcakes. Visit their website for details or call them at 305-271-7791. They’re accepting pre-orders now. Christine Borges at Miami New Times blog Short Order got a special sneak peek. Below is part of her review and her photos: In honor of the True Blood season three premiere on Sunday on HBO, the shop’s created a TruBlood — Madagascar bourbon vanilla bean cake filled with a blood orange curd, and topped with a blood orange buttercream frosting. It will only be available on Sunday (for the premiere) and in limited quantities, but they’ve already started to receive pre-orders. ​We got an exclusive taste test of the confections, and they’re good. The vanilla bean cake is just the right amount of subtlety for the overpowering blood orange filling, and the buttercream frosting is light and fluffy to make the cupcake just sweet enough. The fondant TruBlood medallion adds a little humor to the treats, and feels almost like a separate little cookie with its crunchy texture. photos by Christine

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One cupcake lawsuit ends, another cupcake lawsuit begins

May 21, 2010 – 12:40 am | by admin

Kindof like that when one door closes, another one opens…but not as hopeful. Just as cupcake trucks Hey Cupcake and The Cupcake Camper resolved their legal dispute , there’s another cupcake bakery lawsuit on the horizon. From Courthouse News Service : The sweet taste of success has soured for a cupcake baker that claims a rival is selling knockoffs of its trademarked “Breakfast at Tiffany’s” cupcake. Mini’s Cupcakes claims LuAnn’s Cupcakes and Associated Food Stores copied its distinctive trade dress for the confection inspired by the Truman Capote novel. Mini’s Breakfast at Tiffany’s cupcake has a distinctive design, featuring vanilla cake, blue cream cheese frosting and silver and white “gems.” In its federal complaint, Mini’s claims that LuAnn’s “Tiffany Jewels” cupcakes are knockoffs, and that LuAnn’s has approached at least one Mini’s retailer offering the counterfeit cupcake. Mini’s adds that Luann’s “has adopted a strategy and philosophy to intentionally and unlawfully trade off the goodwill that Mini’s has built by infringing Mini’s trade dress rights in the Breakfast at Tiffany’s cupcake.” Mini’s seeks damages for lost profits, “cost erosion,” trademark infringement, unfair competition, trade dress infringement, false designation and unfair trade. It is represented by Brett Foster.

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Ta Die For Cupcakes opens today in Marion, Ohio

February 8, 2010 – 3:50 am | by admin

1d05a95457c95e o 150x88 Ta Die For Cupcakes opens today in Marion, Ohio

Ta Die For Cupcakes will open today in Marion, Ohio at 9 am. According to The Marion Star : he shop features more than 20 varieties of made-from-scratch jumbo cupcakes including The Buckeye, The Red Head, The Lemonhead, What’s Up Doc, The Zurbert and The Yes You Can (for diabetics). The store will sell five to eight varieties a day, offering cupcakes individually and by the half dozen and dozen. The shop will customize cupcakes for special events, as well. They are located at the corner of S.R. 309 and Pole Lane Road and according to their Facebook page, have jumbo gourmet cupcakes and will be doing a special Valentine’s Day cupcakes. Their phone number is 740-225-8898. They have a Facebook page which has more info. Today’s flavors are: Happy Birthday (white and chocolate) with Neon Pink or Neon Blue Icing( over-the-hill black, by request), To Have and to Hold (traditional wedding cake), The Buckeye, and Zubert (white chocolate Raspberry) and the Whats Up Doc (grandma’s carrot cake).

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Free cupcakes today at Sweet Temptations

January 30, 2010 – 9:31 am | by admin

From the Albany Times-Union – again, the umpteenth reminder for bakeries (or anyone, really) – if you are going to court the press, your website should be up and running so people can get information about you. I know many of you don’t care, and this is a cupcake blog, not a business or internet blog, but still; if your potential customers have nothing to go on, no phone number, no photos, nothing but a news article, how can they check you out? A website is a must! Especially when searching Facebook for “Sweet Temptations” yields many options. (Theirs is in the works, but the one the article links to is not yet active.) If anyone goes to this, send us a photo! How to get people to show up at 11 a.m. on a Saturday morning for the opening of your new bakery and candy shop? Give them free cupcakes. That’s what Sweet Temptations, a new shop at 469 Albany-Shaker Road in Colonie, plans to do tomorrow morning. Store owners Nina and Salina Crisafulli will be joined by Albany County Legislature Minority Leader Christine Benedict and Colonie Town Supervisor Paula Mahan for the opening ceremony, with 200 cupcakes to be given away to the first customers.

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"Homestyle" cupcakes at The Cupcakery

November 30, 2009 – 5:11 am | by admin

Interesting article in Bellesville News-Democrat about The Cupcakery , which has bakeries in Edwardsville, Illinois, St. Louis, Missouri (that’s the one I’ve visited last January but don’t think I have any photos, alas) and Knoxville, Tennessee. “The way I would describe our cupcakes is homestyle with a flair,” said Ericka, 36, of St. Louis. “We’re not glamorous or glitzy. We’re just classic.” Seven varieties are always on the menu: double chocolate, confetti, tuxedo, gold rush, peanut butter cup, red velvet and cuppa coffee cake. They sell for $2.75 each or $31 a dozen. Featured flavors — such as island dream, grasshopper, strawberries and cream, lemon drop, mocha cappuccino and Italian cream — change weekly. “My favorite right now is one of our seasonal cupcakes,” Nicole said. “It’s called pumpkin harvest. It’s a pumpkin-spice cake with cinnamon butter-cream icing and a small piece of Bissinger’s pumpkin bark on top.” The Cupcakery’s Edwardsville location looks like a contemporary coffeehouse with bright natural light from a wall of windows, a 16-foot-high ceiling with exposed steel beams and seating that includes high-top tables and leather chairs. Dozens of colorful, perfectly decorated cupcakes line cake stands next to a coffee-and-tea bar where customers…

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Cupcakes Take the Cake shoutout in The New York Times

November 25, 2009 – 5:43 pm | by admin

We’ve been patiently waiting for this story in the business section of The New York Times entitled “The Latest Entrepreneurial Fantasy Is Selling Cupcakes” by Elizabeth Olson. For all the people who write and ask us questions we can’t answer about opening up a bakery, read this article. Then drop us a line when you’ve opened your bakery – I have a bunch of cupcakery openings from the past two weeks to post about, which further strengthens the case against the legions of cupcake haters and doubters, like Daniel Gross of Newsweek ’s “The Cupcake Bubble” fame . This story is especially interesting because it’s exploring web-only (online) cupcakeries, like Danielle Buckley of Delleicious and Toot Sweet Cupcakes, which are a big addition to the market and seem to be growing (see our cupcake bakery links at right) as well as traditional shops, which are now growing into cupcake chains, like Sprinkles. There is no Cupcake Manufacturers Association keeping count, but anecdotal evidence indicates that stand-alone cupcake shops have been spreading not just in the acknowledged cupcake meccas of New York and Los Angeles but also in Boston, Denver, Austin, Tex., and lots of smaller places. Nationwide, cupcake sales, according to the market research firm, Mintel, are projected to rise another 20 percent over the next five years…

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Berkeley cupcake truck Cupkates shuttered, now selling at Modern Coffee

November 19, 2009 – 4:44 pm | by admin

cb62db92b87d m d 150x148 Berkeley cupcake truck Cupkates shuttered, now selling at Modern Coffee

Berkeley and Oakland, California cupcake truck Cupkates has been in the news this week over a permit dispute. Owner Kate McEachern posted on her site on Tuesday: In August of 2009, I was issued a permit to operate my cupcake truck in the city of Berkeley. During the permitting process, I submitted a route map and explained that I would be operating in commercial zones on public streets. A week after I opened, a code enforcement officer located me in a yellow parking zone and instructed me to park in a legal, metered space at all times—I complied. Two months later, on Friday, November 13th, the same code enforcement officer and his supervisor approached me in a legal, metered space and informed me that—according to a city municipal code—it is illegal to vend from a metered parking space and that I was to shut down immediately or be issued a $500 citation. I showed him my permits and documentation and referenced our earlier conversation, but he insisted I close. On Monday, I met with two departments: one who assured me my permit is still valid and I am authorized to vend in legal parking spaces, and another who told …

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